Do you want your staff to work harder? To be more creative? To like you more? Try this super simple and immensely effective management tool. Each day, for the next two weeks, look for two actions or qualities to acknowledge and appreciate about your staff. Is the receptionist extremely polite and helpful to clients? Did John write a particularly good brief last week? Tell them so. This will create a palpable difference in the work environment, and ultimately, in staff performance. The importance of positive feedback is even reinforced by recent neurological research. Studies have shown that for people to learn and grow, the optimal amount of positive versus negative feedback is five to one. Imagine how pleasant and productive work would be if people actually followed that ratio!